THE CLIENT WISDOM BLOG PUBLISHED BY MBT MORE BUSINESS TODAY LLC
For every business, there comes a time to pause and evaluate. Success can be tricky. Once you achieve your goals, do you run by them and continue continuing? Or do you stop and celebrate, and then continue doing what you did to bring the success?
Once you achieve those goals, please celebrate! Then grab your paper, journal, favorite pen, and comfortable chair. Ask yourself “what’s next?” for you and your business? Clients tell me this is the most dangerous place to be. They fear scaling their business means they will lose their lifestyle, because all the new work requires working more hours. It does not have to be that way.
One of the scary things about becoming successful is you need to evaluate, strategize, and delegate. If you bring in more work, it does not mean you have to work more. It means you have to learn to trust, plan, build a team, and trust the team and the plan.
Easier said than done. What you need for yourself, your business, your team, and your life is not necessarily the same as the things your colleague down the hall or in your business group may need.
I coach a number of emerging and established business people in professional services and nonprofit organizations. As we work together, they learn that the habit of taking a break to reflect, consider, and examine their success leads them to the answers to “what’s next?” for them.
Some of the answers include:
- Expanding the team to include pricing expertise, executive assistants, or social media experts. In other words, adding people. In some cases these people work with new clients, and sometimes they perform administrative tasks.
- Purchasing items to streamline the operation. This can include software like CRM (Client Relationship Management) systems, and items particular to the business like computers, machinery, etc.
- Finding new space in which to operate whether you need a co-working space for sometimes, new real estate to open additional locations, or new facilities.
- Learning a new skillset. Some clients find that in order to increase business, they need to learn a new skill such as professional development to increase leadership skills or earning a certification specific to their field so they can offer more services to their clients.
The key to the solution is that it solves your particular problem. Take some time this weekend to reflect and write it down.
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